Phillylacrosse.com, Posted 1/4/12
From Press Release
NXTsports has announced the hiring of Elise Wakeland as Director of Girls Programs, and Kara Geiman as Assistant Director of Operations.
Wakeland joins NXT from deBeer Lacrosse, where she served as an Event Director and Grassroots Marketing Manager, and was responsible for managing several major women’s lacrosse tournaments, for coordinating with NCAA Division I women’s lacrosse programs, and for directed social media marketing. Wakeland will oversee NXT’s fast-growing slate of programs for girls, including the Philly Girls Showcase, the Girls Showcase Camp, and the Girls Summer Slam lacrosse tournament.
Said Andy Hayes, President of NXTsports, “NXT is committed to providing a wide range of quality lacrosse programming for both boys and girls, and as we move into a new year we are thrilled to add someone with Elise’s as our Director of Girls Programs. Her skills, drive and experience will undoubtedly push NXT to new heights in 2012 and beyond.”
Wakeland is a 2009 graduate of Union College where she graduated cum laude with a degree in Honors Psychology. She was a four-year member of the women’s lacrosse team, and also lettered for one season in field hockey.
Geiman joins NXT full-time as Assistant Director of Operations, and will work closely with Chief Operating Officer Joel Zuercher on all day-to-day issues facing the company. Geiman is a 2011 graduate of Messiah College, where she was a member of the women’s lacrosse team and as a senior was selected to play in the IWLCA/Under Armour North-South Senior All-Star Game.
A native of Westminster, MD and a graduate of Winters Mill High School, Geiman started as a NXTsports intern in the summer or 2011, and will direct the NXT college internship program in the upcoming summer.